Saves an average of 16 hours per process
As the biggest telecommunications company in Iraq, AsiaCell Communications PJSC serves 97 percent of the market. To keep those 12.2 million customers engaged, they must deliver timely and effective product and service innovation.
AsiaCell used to manage its product lifecycle using Excel spreadsheets, Microsoft Project, emails, phone calls and in-person discussions. Hence, tracking, tracing and securing information wasted a good amount of time. “We duplicated requests because we had some lost information and data. We had a problem tracing and tracking spending,” says Sami Saifan, business process management expert, Quality Management at AsiaCell. AsiaCell turned to Nintex Automation Cloud for not only its ease and simplicity, but because they wanted to optimize their entire business process.
Intelligent process automation reduced service lifecycles and improved customer engagement
AsiaCell accomplished this by first creating approximately 60 digital workflows, including one for Product Lifecycle Management (PLM), one of the top ten most important telecom processes. Now, more than 50 complex actions and triggered approval processes work together to create a seamless and effective product lifecycle, ultimately improving KPIs.
