‘The term digital transformation has been widely used in business circles for years. Senior management teams have embraced it as a strategy for improving operations, lowering costs, and boosting the bottom line.
‘While the term is widely understood, it can still mean different things within different organizations. For some, it involves the streamlining and automation of existing workflows and processes. For others, it covers a complete overhaul of operations and the digitization of large areas of activity.
‘In an increasing number of cases, digital transformation is being seen for what it really is: change management for the digital age. Change management, by its nature, is people-centric. It’s about leading and taking people on a journey and preparing them to both accept and embrace the change that is before them.
‘However, unfortunately, this is often missing from too many digital transformation strategies.’
